Ads for VOICE POWER training for politicians and business leaders
Voicepower makes business and political leaders stronger and more convincing by helping them build a dialogue with the public and not be afraid of journalists.
Goal:
To generate leads for different courses:
- The "Dialogue on equal terms" training
- The "Political interview" training
- The "Attention and influence: public speaking" training
- The "Juncor" club for children
leads from politicians, top executives, and the B2B sector.
100
Over
Ads for VOICE POWER training for politicians and business leaders
Voicepower makes business and political leaders stronger and more convincing by helping them build a dialogue with the public and not be afraid of journalists.
To generate leads for different courses:
- The "Dialogue on equal terms" training
- The "Political interview" training
- The "Attention and influence: public speaking" training
- The "Juncor" club for children
Goal:
Over 100 leads from politicians, top executives, and the B2B sector.
Creatives
We actively used photos of the speakers in our ads, along with brand elements.
In ad campaigns, we tried to show serious-looking people in suits to attract a similar audience.
The text on the creatives was translated to help people understand the offers in this article. In the ad campaign, the banners were not in English.
Creatives
We actively used photos of the speakers in our ads, along with brand elements.
In ad campaigns, we tried to show serious-looking people in suits to attract a similar audience.
In ad campaigns, we tried to show serious-looking people in suits to attract a similar audience.
The text on the creatives was translated to help people understand the offers in this article. In the ad campaign, the banners were not in English.
Results
on advertising
80%
100
$688
We spent
applications
Received over
More than
of the leads were qualified and interested in making a purchase
of the leads were qualified and interested in making a purchase
In such a difficult niche, it was very challenging to achieve an 80% qualification rate, as we were looking for B2B clients or regional politicians and deputies.
Leads for more mainstream products (YouTube promotion or the children's club) were easier and cheaper to acquire, averaging around $7.
However, leads from top company executives or deputies cost about $15.
Leads for more mainstream products (YouTube promotion or the children's club) were easier and cheaper to acquire, averaging around $7.
However, leads from top company executives or deputies cost about $15.
Audience
For adult courses
We tested a variety of interests, including small and medium-sized businesses, marketing, press, media, and politics. Depending on the topic of the training, we targeted a specific group, such as journalism, politics, or business.
We tested a variety of interests, including small and medium-sized businesses, marketing, press, media, and politics. Depending on the topic of the training, we targeted a specific group, such as journalism, politics, or business.
For the children's club
To attract rich parents, we used interests similar to those of our adult courses and then layered them with parenting-related interests. We also specifically targeted people aged 30-50 with interests related to raising children.
To attract rich parents, we used interests similar to those of our adult courses and then layered them with parenting-related interests. We also specifically targeted people aged 30-50 with interests related to raising children.
Audience
For adult courses
We tested a variety of interests, including small and medium-sized businesses, marketing, press, media, and politics. Depending on the topic of the training, we targeted a specific group, such as journalism, politics, or business.
For the children's club
To attract rich parents, we used interests similar to those of our adult courses and then layered them with parenting-related interests. We also specifically targeted people aged 30-50 with interests related to raising children.
We tested a variety of interests, including small and medium-sized businesses, marketing, press, media, and politics. Depending on the topic of the training, we targeted a specific group, such as journalism, politics, or business.
For the children's club
To attract rich parents, we used interests similar to those of our adult courses and then layered them with parenting-related interests. We also specifically targeted people aged 30-50 with interests related to raising children.
on advertising
80%
100
$688
We spent
applications
Received over
More than
of the leads were qualified and interested in making a purchase
of the leads were qualified and interested in making a purchase
Results
In such a difficult niche, it was very challenging to achieve an 80% qualification rate, as we were looking for B2B clients or regional politicians and deputies.
Leads for more mainstream products (YouTube promotion or the children's club) were easier and cheaper to acquire, averaging around $7.
However, leads from top company executives or deputies cost about $15.
Leads for more mainstream products (YouTube promotion or the children's club) were easier and cheaper to acquire, averaging around $7.
However, leads from top company executives or deputies cost about $15.
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Let's discuss your project